How Do I Market My Translation Services to Clients? (Video)

Without a doubt, the question we get the most from fellow linguists (especially beginning linguists) is: how do I get clients? How do I market my services?

We have both had the pleasure of speaking at conferences around the world to address this very topic, and we did publish a book on this topic as well, but now there's more: a 10-week class that Judy is teaching at the University of California-San Diego's Extension program. It's entirely online and there are no prerequisites (even though the class is part of the Certificate in English/Spanish Translation and Interpretation). Anyone can sign up for it, and this year's class (it's usually only offered once a year) starts September 29 and runs through December 7. It's presented entirely in English, so you don't need to speak Spanish to take this class.

While it is true that many T&I universities around the world fail to focus on the entrepreneurial and marketing aspect of our translation, there is now a class available that teaches you those skills, so: no more excuses! The class is offered by one of California's premier public universities, so it's also affordable at $475 (it was important to Judy to work with a well-known bricks-and-mortar institution that focuses on teaching rather than on maximizing profits). But rather than tell you all about this class in writing, we had Judy record a little video to explain the class in a bit more detail. Here's the link to sign up.

But rather than just read about the class, allow Judy to tell you about the class in this brief video:


2 comments:

LSP.GURU on October 15, 2015 at 12:48 AM said...

Informative video. Thanks for sharing with us.

Judy Jenner and Dagmar Jenner on October 15, 2015 at 3:45 PM said...

@LSP Guru: Our pleasure. We think these are very important skills to have.

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The entrepreneurial linguists and translating twins blog about the business of translation from Las Vegas and Vienna.

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